Ed Jaffe - Vice President of Strategic Partnerships / RTime Media & Promotions :

Having developed and executed exciting sponsorships, promotions and new media programs for such clients as Bacardi, General Motors, Coca-Cola, Spalding, Subway and Domino’s Pizza, Ed Jaffe comes to RTime Media & Promotions with extensive marketing experience focusing on sponsorships and events. Ed’s success has been driven by an understanding of how to connect brands to consumers and he has helped many companies engage potential customers in new and innovative ways. Having bought and sold media and sponsorships, Ed has valuable experience on both sides of the negotiating table. He has designed sponsorships and promotions for properties including Major League Sports Franchises, College Sports Franchises, cause-related programs and ESPN. In addition to his sponsorship experience, Ed is RTime’s Subject Matter Expert on all things New Media, including internet advertising, text messaging, and web display/SEM. In addition to his work experience, Ed has a degree in Sport Management from the University of Massachusetts at Amherst. Ed looks forward to working with RTime clients to help them connect to their potential customers in ways they never thought possible.